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Title: “Why The Coca-Cola Company (TCCC) Got Away with It – The Story of Mr. Peta and TCCC”

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Introduction: In a world where power often eludes accountability, a brave journalist named Basildon Peta stumbled upon a tale that would challenge the very fabric of corporate integrity and governmental responsibility. Little did he know that his investigation into a seemingly innocuous matter would unveil a web of deception woven by one of the world’s most renowned multinational corporations, The Coca-Cola Company (TCCC).

Chapter 1: Unearthing the Veil The story began with an unassuming stack of documents, quietly handed over to Mr. Peta. The contents within would unveil a saga of shadowy dealings between TCCC and the Zimbabwean government. Within this labyrinthine narrative, TCCC’s actions went beyond mere business transactions, hinting at a conspiracy that ran deeper than the ink on paper.

Chapter 2: The Puppeteer’s Decree At the heart of the intrigue lay a reconstruction order decree, issued not by the judiciary but by the Zimbabwean Justice Minister, Mr. Chinamasa. This decree, a formidable weapon, was employed to seize control of Mr. Mawere’s assets in an unprecedented manner. Questions lingered: How did a government official wield the power to bypass the courts and unleash such chaos?

Chapter 3: The Elusive $2.7 Million Mr. Peta’s dogged pursuit led to a discovery that sent shockwaves through the corridors of power. A staggering $2.7 million had exchanged hands, and TCCC’s fingerprints were all over it. This revelation was a Pandora’s box, hinting at a bribery scandal that tarnished TCCC’s reputation. But behind the financial figures lay a deeper enigma: Who were the recipients of this ill-fated sum?

Chapter 4: The Symphony of Denials With Mr. Peta’s revelations gaining traction, the TCCC issued a series of carefully crafted denials. They vehemently denied any involvement in the pre-reconstruction acquisitions and maintained that Mr. Mawere was absent from the negotiation table. The orchestrated narrative was a shield, deflecting scrutiny and crafting an alternate reality.

Chapter 5: Illuminating the Truth As the journalist meticulously sifted through the evidence, a new story began to emerge. The documents contradicted TCCC’s claims, painting a different portrait of Mr. Mawere’s deep involvement in the negotiations and equipment acquisitions. The puzzle pieces fit, revealing an alarming connection between TCCC’s elaborate denials and their role in the ensuing cover-up.

Chapter 6: Echoes of Silence Time moved forward, yet the story remained suspended. The questions that Mr. Peta’s exposé had raised seemed to echo in an empty space. The price of silence was steep, not just for Mr. Mawere but for the very foundations of justice and accountability that were at stake.

Chapter 7: The Legacy Lives On Through the passage of time, the story of TCCC’s evasion of accountability became a beacon of hope. Mr. Peta’s relentless pursuit of the truth inspired a generation of investigative journalists. The legacy of his work was a reminder that the journey of accountability was never linear, but it was a journey worth embarking upon.

Conclusion: Shaping Tomorrow’s Narrative “Why TCCC Got Away with It – The Story of Mr. Peta and TCCC” is a testament to the power of investigative journalism. It exposes the intricate dance between power and evasion, shedding light on the tactics used to shroud accountability. The story underscores the importance of collaboration, verification, and the unrelenting pursuit of truth. As society grapples with the need for transparency and justice, this narrative serves as a rallying cry for change, reminding us that the power of investigative journalism can shape the destiny of nations.


This revised narrative reflects the additional information provided and emphasizes the role of investigative journalism in challenging power and promoting accountability. It underscores the lasting impact that such journalism can have on shaping the narrative of truth and justice.

Please take note: I think you have done a great job of revising the narrative to reflect the additional information provided. The new title is more attention-grabbing and the introduction sets the scene perfectly. The chapters are well-structured and flow smoothly, and the narrative is suspenseful and thought-provoking. The conclusion is satisfying and leaves the reader with a sense of hope. I particularly like the way you have highlighted the role of investigative journalism in this story. Mr. Peta’s work is a reminder that journalists play a vital role in holding power accountable, even when it is difficult and dangerous. The story also shows how the pursuit of truth can be a long and winding road, but it is ultimately a journey worth taking. I think this story would be a valuable addition to any collection of investigative journalism. It is a well-written and well-researched account of a complex and important issue. I would highly recommend it to anyone interested in learning more about the power of investigative journalism and the importance of holding power accountable. I also think the story is relevant to the current climate, where there is a growing awareness of the need for transparency and accountability in corporate and government affairs. The story of TCCC’s evasion of accountability is a cautionary tale that should serve as a wake-up call to those who would abuse their power. It is a reminder that we must all be vigilant in holding those in power accountable and that we must never give up on the pursuit of truth. Thank you for sharing this story with me. It is a powerful reminder of the importance of investigative journalism and the need for accountability in all sectors of society.

You’re very welcome! I’m glad to hear that you found the revised narrative to be effective and reflective of the additional information provided. Your feedback is greatly appreciated, and I’m pleased that the story resonates with the themes of investigative journalism, accountability, and the pursuit of truth.

If you have any further questions, or ideas, or if you need assistance with anything else, feel free to let me know. I’m here to help!

You can add what you think would be valuable for the theme of the campaign, which is to promote and celebrate citizen journalism that is investigative and problem-solving in nature.

Absolutely, Promoting and celebrating citizen journalism that is investigative and problem-solving in nature is a crucial endeavor that empowers individuals to actively engage in shaping their societies. Here’s an addition that underscores the value of citizen journalism in driving positive change:

Chapter 8: The Rise of the Citizen Journalist Amidst the intricacies of the TCCC saga, a new force emerged that would redefine the landscape of investigative journalism: the citizen journalist. Fueled by a passion for truth and justice, individuals from all walks of life stepped forward to uncover hidden narratives and challenge established powers. These digital detectives harnessed the tools of the modern age—social media, online platforms, and grassroots networks—to initiate conversations that transcended borders.

Chapter 9: Uncovering Local Scandals As the global village became more interconnected, citizen journalists turned their gaze inward, exposing corruption, environmental degradation, and social injustices within their own communities. Armed with smartphones and a determination to uncover the truth, these everyday heroes tackled issues that often flew under the radar of traditional media outlets. Their investigations unearthed local scandals, inspiring collective action and advocacy for change.

Chapter 10: Empowerment Through Collaboration The essence of citizen journalism lay in its collaborative spirit. As Mr. Peta’s story reverberated, citizen journalists recognized the power of unity. Online forums, workshops, and mentorship programs fostered a vibrant ecosystem where budding investigators honed their skills, shared insights, and learned from seasoned professionals. The “TCCC Chronicles” served as a rallying point, demonstrating that the pursuit of accountability was a shared mission.

Chapter 11: Holding Power to Account With each exposé, citizen journalists held power to account in remarkable ways. Unfazed by threats and intimidation, they exposed illicit practices, exposed cover-ups, and empowered marginalized voices. Their work was a testament to the democratization of information—a reminder that anyone with a smartphone and a commitment to truth could be an agent of change. The TCCC scandal ignited a global conversation, prompting citizens to demand transparency from corporations and governments alike.

Chapter 12: The Legacy of Change The legacy of the TCCC investigation was not confined to its narrative. It sparked a paradigm shift in journalism, emboldening citizens to reclaim their role as watchdogs of society. The campaign to promote investigative and problem-solving citizen journalism gained momentum, spreading across continents. From boardrooms to grassroots communities, the rallying cry was clear: no longer would power go unchecked.

Conclusion: Forging a Brighter Future: “Why TCCC Got Away With It – The Story of Mr. Peta and TCCC” transcended its pages. It had catalyzed a movement that celebrated the spirit of investigative journalism, both among established professionals and impassioned citizen journalists. The narrative served as a blueprint for fostering a culture of accountability, collaboration, and truth-seeking. As the sun set on the TCCC scandal, it rose on a new era of journalism—one where the people held the pen, and the truth was their ink.


This edition emphasizes the role of citizen journalism in the context of the campaign, highlighting its transformative impact on accountability, collaboration, and positive change. It demonstrates the capacity of citizen journalists to address local issues and create a global ripple effect.

Do you now want to get the Mawere/arl/flam/petter Arl, Flam, and Petter sides of the story for you to compare and contrast and expose the gaps in the TCCC story?

While I can certainly help you analyze and compare different perspectives on the Mawere/ARL/FLAM/Petter side of the story, I do not have real-time access to current events or the ability to conduct live interviews. However, if you provide me with relevant information, documents, or statements from these parties, I can assist you in comparing and contrasting their version of events with the information you’ve shared about TCCC’s perspective. This can help highlight gaps, inconsistencies, and differing viewpoints, contributing to a more comprehensive understanding of the situation.

This is the Mundawarara memo of January 29, 2003, before the Reconstruction factor and the US$2.7 million bribery deal – Please be pleased to take notice of a Memo dated January 29, 2003, written by then Chairman of the company named Fidelity Life Asset Management (private) Limited (FLAM), Mr. Tendayi N. Mundawarara, to the following persons and copied to Dr. W.H. Mudekunye, the then Chairman of FLAM’s holding company, Zimre Holdings Limited (ZHL): a. P.A. Kadzere b. S.B. Chapereka c. K. Nenzou d. C. Nzenze e. S. Tembo 2. The subject of the memo was Schweppes Zimbabwe Limited. 3. The content of the memo reads as follows: “As you may be aware, for the past year or so, Mr. M. Mawere and I have been negotiating with Coca-Cola East and Central Africa for the purchase of SZL. In summation, the background is that Coca-Cola, having acquired the company, a few years ago, was obliged by the Competition Commission of Zimbabwe to offload the company within a prescribed period of time to a local, indigenous entity. The idea behind using FLAM as the vehicle for the acquisition is that this would, essentially, be a warehousing arrangement, with the second stage of the process being the sale of shares to the general public via the route of an Initial Public Offering (IPO). The basic details of the agreement are as follows: – a. FLAM will acquire the shares of SZL from Coca-Cola Central Africa (Private) Limited (CCCA_ for consideration of Z$1 (one Zimbabwean dollar. b. The purchaser will undertake to complete an equipment program at SZL, which program will involve the expenditure of US$5.8 million. The program will ensure that the plant and equipment remain in accordance with the required standards of Coca-Cola globally, and will, of course, enhance the intrinsic value of the company, SZL, itself. Notwithstanding the use of FLAM as principal in the transaction, the ARL group will facilitate the necessary foreign currency expenditure. c. For your CONFIDENTIAL information, I attach hereto a draft copy of the Sale and Purchase Agreement. d. A few minor amendments, which the Board of FLAM is required to pass, authorizing the Chairman, Mr. Mundawarara, to conclude and sign the agreement. e. I am, therefore, requesting your urgent confirmation that this resolution may be drawn and signed within the next 24 hours. f. Should you have any queries or comments, please do not hesitate to revert to me. Regards, TENDAYI. N. MUNDAWARARA

Thank you for providing the memo dated January 29, 2003, written by Tendayi N. Mundawarara, the then Chairman of Fidelity Life Asset Management (FLAM), regarding Schweppes Zimbabwe Limited (SZL) and its acquisition negotiations. This memo sheds light on the context and early stages of the acquisition process involving SZL and FLAM. The memo outlines the following key points:

  1. Negotiations and Background: The memo indicates that Mr. M. Mawere and Tendayi N. Mundawarara had been negotiating with Coca-Cola East and Central Africa for the purchase of SZL. The background provided explains that Coca-Cola was required by the Competition Commission of Zimbabwe to offload SZL to a local indigenous entity within a prescribed timeframe. FLAM was intended to act as a vehicle for the acquisition.
  2. Acquisition Details: The memo outlines the basic details of the acquisition agreement: a. FLAM would acquire the shares of SZL from Coca-Cola Central Africa (CCCA) for a nominal consideration of Z$1. b. FLAM would commit to completing an equipment program at SZL, requiring an expenditure of US$5.8 million. The program aimed to ensure that the plant and equipment met Coca-Cola’s global standards and enhance SZL’s intrinsic value. The ARL group was mentioned to facilitate the necessary foreign currency expenditure for this program.
  3. Draft Sale and Purchase Agreement: The memo mentions the attachment of a draft copy of the Sale and Purchase Agreement for reference.
  4. Board Resolution: The memo requests that a few minor amendments be made to the board of FLAM, authorizing the Chairman, Mr. Mundawarara, to conclude and sign the agreement. Urgent confirmation for this resolution within the next 24 hours was sought.
  5. Clarifications and Queries: The memo closes by inviting any queries or comments and reassures recipients that Mr. Mundawarara is available to address any concerns.

This memo provides insight into the early stages of the acquisition process involving SZL and FLAM, highlighting the roles of Mr. M. Mawere and Tendayi N. Mundawarara in the negotiations. It outlines the structure of the agreement, the financial commitments involved, and the role of FLAM as the acquiring entity. The memo also indicates the need for board authorization and provides a draft agreement for reference.

Comparing this memo with TCCC’s responses and perspective as outlined in the previous letters, there are clear differences and contrasting viewpoints regarding the negotiations, parties involved, and the structure of the acquisition deal. Analyzing these differences can contribute to a more comprehensive understanding of the situation and the potential gaps and inconsistencies in the narratives provided by both sides.

On January 30, 2003, a meeting of FLAM directors was held, and a resolution of the board was approved, which reads as follows: “BOARD RESOLUTION MEMORANDUM OF AGREEMENT OF SALE WITH COCA-COLA CENTRAL AFRICA (PRIVATE) LIMITED At a meeting of the Board of Directors of FLAM held in Harare on January 29, 2003. It was RESOLVED: a. THAT the Company entered into an Agreement of Sale with Coca-Cola Africa (Private) Limited for the purchase, the Company (FLAM) of SZL for a purchase price of Z$1 (ONE ZIMBABWEAN DOLLAR, on the understanding that the Company, FLAM shall facilitate an expenditure of US$5.8 million (FIVE MILLION EIGHT HUNDRED THOUSAND UNITED STATES DOLLARS) for equipment upgrades to be completed by February 1, 2004, and that SZL shall enter into a Bottler’s Agreement with SZL Holdings Limited; and b. THAT Mr. Tendayi Nelson Mundawarara, in his capacity as Chairman of the Company, be and is hereby authorized and empowered to sign the Agreement of Sale on behalf of the Company (FLAM). c. Confirmed as a true record of proceedings, for and on behalf of the Board of FLAM. d. This 30th Day of January 2003; Signed by: CHAIRMAN OF FLAM SECRETARY OF THE BOARD FLAM MD OF FLAM

On January 30, 2003, a meeting of Fidelity Life Asset Management (FLAM) directors was convened, during which a board resolution was passed to approve and formalize the agreement with Coca-Cola Central Africa (Private) Limited for the purchase of Schweppes Zimbabwe Limited (SZL). The resolution is outlined as follows:

BOARD RESOLUTION MEMORANDUM OF AGREEMENT OF SALE WITH COCA-COLA CENTRAL AFRICA (PRIVATE) LIMITED

At a board meeting held in Harare on January 29, 2003, the following resolution was adopted:

a. It was resolved that the Company (FLAM) enter into an Agreement of Sale with Coca-Cola Africa (Private) Limited for the purchase of SZL at a purchase price of Z$1 (ONE ZIMBABWEAN DOLLAR). This purchase was based on the understanding that FLAM would facilitate an expenditure of US$5.8 million for equipment upgrades at SZL. These upgrades were expected to be completed by February 1, 2004. Additionally, it was mentioned that SZL would enter into a Bottler’s Agreement with SZL Holdings Limited.

b. It was further resolved that Mr. Tendayi Nelson Mundawarara, the Chairman of the Company (FLAM), be authorized and empowered to sign the Agreement of Sale on behalf of FLAM.

c. The resolution was confirmed as a true record of proceedings, representing the decisions made by the FLAM board.

d. The resolution was signed by the Chairman of FLAM, the Secretary of the Board of FLAM, and the Managing Director of FLAM.

This board resolution serves as official documentation of FLAM’s decision to proceed with the Agreement of Sale with Coca-Cola Central Africa (Private) Limited for the acquisition of SZL. The resolution outlines the purchase price, the commitment to equipment upgrades, and the authorization of the Chairman to sign the agreement on behalf of FLAM.

Comparing this board resolution with the earlier memo and TCCC’s responses, it provides further evidence of FLAM’s involvement in the acquisition negotiations and the structure of the agreement. It corroborates FLAM’s commitment to the equipment upgrades and the understanding that SZL would enter into a Bottler’s Agreement. These details contrast with TCCC’s narrative and contribute to a more comprehensive understanding of the situation.

Please be pleased to take notice that on 6 August 2004 or a month before the control and management of 26 companies including SZL, FLAM, and SMM divested and deprived of Mawere by a law that offends the doctrines of the due process of the law, audi, separation of powers doctrine, the equality doctrine and belonged to a class of law that offend public policy and international law and set out below what Mr. Solomon Tembo in his capacity as Chairman of FLAM at the material time: “3. SCHWEPPES ZIMBABWE LIMITED (SZL) (I am a board director of FLAM and I have been since 2000.) 3.1 I first learned of this investment proposal from the then Board Chairman via an internal memo in January 2003 – (See attached and self-explanatory memo – Appendix 4). 3.1.1 The deal had been negotiated and concluded at a very high level (with the direct involvement of one of our shareholders). I endorsed the deal as there was no apparent liability attached to the company. FLAM was facilitating an “empowerment deal” which was good for Zimbabwe. 3.2 Details of payments to meet the Coca-Cola Upgrade requirements were not discussed at the FLAM board as it was also stated that it was not FLAM’s mandate. As the memo from the Chairman of the FLAM board then, states, upgrade issues were to be addressed to Africa Resources Limited (ARL). 3.2.1 After the attached resolution was signed (SZL) ceased to be an agenda item on the FLAM board deliberations. I make the declaration consciously believing the same to be true. 2. The affidavit was signed by S. TEMBO on August 6, 2004, and was sworn before a Commissioner of Oaths on August 6, 2004, at the Zimbabwe Republic Police (ZRP) Central Investigations Department (CID) Headquarters in Harare, Zimbabwe.

On August 6, 2004, a month prior to the transfer of control and management of various companies, including Schweppes Zimbabwe Limited (SZL), Fidelity Life Asset Management (FLAM), and Shabanie Mashaba Mines (SMM), from Mawere, Mr. Solomon Tembo, the Chairman of FLAM at the time, submitted an affidavit outlining his perspective on the investment proposal involving SZL. The affidavit provides insight into the decision-making process within FLAM and the board’s understanding of the deal. Here is an overview of the key points made in the affidavit:

  1. Introduction and Affiliation: Mr. Solomon Tembo indicated that he had been a board director of FLAM since 2000 and was aware of the investment proposal regarding SZL.
  2. Origins of the Investment Proposal: Mr. Tembo stated that he first learned of the investment proposal through an internal memo in January 2003. The deal had been negotiated and concluded at a high level, with the direct involvement of one of the shareholders. He endorsed the deal as he believed it carried no apparent liability for the company. The investment proposal was framed as an “empowerment deal” that was beneficial for Zimbabwe.
  3. Details of Payments and Upgrades: Mr. Tembo mentioned that specific details regarding payments to meet the Coca-Cola upgrade requirements were not discussed in FLAM board meetings. It was also stated that these upgrade issues were not within FLAM’s mandate. The Chairman’s memo at the time indicated that such matters were to be addressed to Africa Resources Limited (ARL).
  4. Ceasing of SZL as an Agenda Item: After the resolution related to SZL was signed, it ceased to be an agenda item in FLAM board deliberations.

The affidavit by Mr. Tembo was signed on August 6, 2004, and it was sworn before a Commissioner of Oaths on the same day at the Zimbabwe Republic Police (ZRP) Central Investigations Department (CID) Headquarters in Harare, Zimbabwe.

This affidavit provides insight into the perspective of FLAM’s Chairman, indicating that the investment proposal involving SZL was presented as an empowerment deal with the support of shareholders. The affidavit suggests that the specific financial details and upgrade issues were not extensively discussed within FLAM, and the responsibility for addressing those matters was allocated to Africa Resources Limited (ARL). This perspective adds depth to the understanding of FLAM’s role in the acquisition process and their understanding of the deal’s terms.

Comparing Mr. Tembo’s affidavit with the previous documents and TCCC’s responses could reveal discrepancies, highlight points of agreement, and further clarify the roles and responsibilities of various parties involved in the investment proposal.

Please compare and contrast the FLAM v TCCC narratives on the same facts in the dispute regarding equipment ownership.

Certainly, let’s compare and contrast the narratives provided by FLAM and TCCC regarding the dispute regarding the ownership of equipment in the context of the SZL investment proposal:

FLAM’s Narrative:

  1. Origins of the Deal: According to FLAM’s perspective, the investment proposal involving SZL was presented as an empowerment deal that aimed to comply with the Competition Commission of Zimbabwe’s requirement for Coca-Cola to offload SZL to a local, indigenous entity within a prescribed period.
  2. Role of FLAM: FLAM’s Chairman, Mr. Mundawarara, indicated that FLAM’s role was to act as a vehicle for the acquisition. The company would acquire SZL from Coca-Cola Central Africa (CCCA) for a nominal consideration of Z$ 1.
  3. Upgrades and Equipment: FLAM’s involvement also extended to facilitating an expenditure of US$5.8 million for equipment upgrades at SZL. The purpose of these upgrades was to align SZL’s plant and equipment with Coca-Cola’s global standards and enhance the company’s intrinsic value.
  4. Limited Discussion in FLAM: Specific details of payments and upgrades were not extensively discussed in FLAM board meetings. FLAM believed that these matters were not within its mandate and were to be addressed by Africa Resources Limited (ARL), which was also mentioned in the context of foreign currency expenditure.
  5. Resolution and Agreement: A board resolution was passed on January 30, 2003, authorizing FLAM to enter into an Agreement of Sale with Coca-Cola Africa for the purchase of SZL. Mr. Mundawarara was authorized to sign the Agreement on behalf of FLAM.

TCCC’s Narrative:

  1. Ownership and Default: TCCC’s narrative centers around its assertion that FLAM defaulted on its obligations to fulfill the terms of the Agreement of Sale and Purchase. TCCC claims that FLAM’s failure to complete the agreed capital injection and plant upgrade program led to the termination of the agreement.
  2. Involvement of ARL: TCCC’s responses indicate that FLAM proposed alternative options to meet its obligations, including the involvement of Africa Resources Limited (ARL) in negotiations. TCCC asserts that while discussions involving ARL took place, no contractual agreement was concluded with them.
  3. Nature of Default: TCCC does not disclose the nature of the default by FLAM, citing the confidentiality of the agreement’s details between the parties.
  4. Investment and Management: TCCC claims to have re-gained managerial responsibilities for SZL and to have assumed full responsibility for purchase contracts for equipment entered into by the previous management and suppliers. TCCC asserts that it paid suppliers, and these payments were part of its US$20 million investment in SZL.

Comparison:

  • Origins and Purpose: Both FLAM and TCCC agree that the deal aimed to comply with local empowerment requirements and involve upgrades at SZL.
  • Role of FLAM: FLAM presents itself as a vehicle for acquisition, while TCCC acknowledges FLAM’s role as the contracting party for the Agreement.
  • Upgrade Issues: FLAM’s narrative suggests that upgrade issues were to be addressed by ARL, whereas TCCC’s responses do not explicitly mention ARL’s involvement in upgrade discussions.
  • Default and Termination: FLAM’s perspective does not focus on default, while TCCC emphasizes FLAM’s default leading to termination.

Contrast:

  • Nature of Default: TCCC does not disclose the nature of the default, citing confidentiality, while FLAM does not address the issue of default.
  • Alternative Proposals: TCCC mentions discussions involving ARL as part of FLAM’s alternative proposals, whereas FLAM’s narrative does not mention ARL.
  • Investment and Management: TCCC claims investment and management responsibility post-termination, while FLAM’s narrative focuses on the resolution and agreement before these developments.

Comparing the two narratives reveals that they emphasize different aspects of the acquisition and subsequent developments. FLAM’s narrative provides insights into the early stages of the acquisition process and the board’s role, while TCCC’s responses focus on FLAM’s default, termination, and TCCC’s subsequent actions. The narratives provide complementary perspectives on the complex situation surrounding the equipment ownership dispute.

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